# Turnkey & White-label iGaming Platform | Maatgaming

Everything you need to run an online sportsbook, betting exchange and casino — products, payments, CRM, compliance and operations — under your own brand.

- **Launch faster**: A ready, licensed platform means you focus on marketing and players, not on building technology.
- **Everything in one place**: Sportsbook, exchange, casino, payments, CRM and reporting share one account, one wallet and one back office.
- **Scale to new markets**: Multi-brand, multi-currency and multilingual from the start, ready for Europe and the Middle East.

## A full iGaming operation, out of the box

### Player account management

The core every product runs on.

- **Sportsbook, exchange & casino**: All three products under your brand, including a white-label betting exchange.
- **Registration & login**: Fast sign-up flows, social login and two-factor authentication.
- **KYC verification**: Document upload, automated ID checks and verification workflows.
- **Single wallet**: One balance across sportsbook, exchange and casino.
- **Multi-brand & multi-domain**: Run several brands and domains from one back office.
- **Multi-currency & crypto**: Fiat currencies and cryptocurrencies side by side.
- **Multilingual**: Every language you need, including right-to-left layouts.

### Payments & cashier

Get money in and out smoothly.

- **Local payment methods**: Cards, e-wallets, bank transfers and local methods per market.
- **Crypto payments**: Deposits and withdrawals in major cryptocurrencies.
- **Smart cashier**: Branded deposit and withdrawal flows with saved methods.
- **Withdrawal approvals**: Automatic and manual approval rules with risk checks.
- **Fraud prevention**: Device fingerprinting, velocity checks and duplicate account detection.
- **PSP routing**: Route transactions to the best provider for approval rates and cost.

### CRM & marketing

Acquire, convert and retain players.

- **Player segmentation**: Dynamic segments built from any player data.
- **Bonus engine**: Welcome, reload, cashback, free bets and free spins with wagering rules.
- **Campaign automation**: Email, SMS, push and on-site messages triggered by behaviour.
- **Affiliate system**: Affiliate tracking, commission plans and partner reports.
- **Referral programme**: Players invite friends and both get rewarded.
- **Loyalty & VIP**: Points, levels, shop and VIP management.

### Compliance & security

Operate safely in regulated markets.

- **AML monitoring**: Transaction monitoring, risk scoring and reporting.
- **Responsible gaming**: Limits, time-outs, self-exclusion and reality checks.
- **Data protection**: GDPR-ready data handling and consent management.
- **DDoS protection**: Infrastructure protected against attacks and traffic spikes.
- **Encryption & 2FA**: Encrypted data and two-factor login for players and staff.
- **Audit logs**: Every back-office action recorded.

### Website & apps

A front end that sells your brand.

- **Custom design**: A unique site designed around your brand identity.
- **Content management**: Manage pages, banners and promotions without developers.
- **SEO-ready**: Fast, structured pages that rank in search engines.
- **Mobile apps & PWA**: Installable apps for iOS, Android and the web.
- **Landing page builder**: Campaign pages for every promotion and market.

### BI & reporting

Decisions based on data.

- **Executive dashboards**: Deposits, GGR, NGR and active players in real time.
- **Player value reports**: LTV, retention, cohorts and churn.
- **Marketing reports**: Acquisition, bonus cost and campaign performance.
- **Financial reports**: Payments, taxes and provider fees per brand and market.
- **Data warehouse access**: Raw data export to your own BI tools.

### Managed operations

Our team works as an extension of yours.

- **Hosting & maintenance**: Cloud hosting, updates and performance monitoring.
- **24/7 monitoring**: Round-the-clock monitoring of platform health.
- **Risk & trading team**: Experienced traders and risk analysts for your book.
- **Customer support tools**: Helpdesk, live chat and player management for your agents.
- **Dedicated account manager**: One point of contact for growth and support.

## FAQ

### What is the difference between white-label and turnkey?

With white-label you launch on our licensed setup and we run most operations, which is the fastest route. With turnkey you operate on your own licence with our complete platform and full control.

### Which products are included?

Sportsbook, betting exchange and casino, together with player accounts, payments, CRM, bonus engine, affiliate system, compliance tools and reporting.

### Can we run more than one brand?

Yes. The platform is multi-brand and multi-domain, with separate configuration, content and reporting per brand.

### Which payment methods are supported?

Cards, e-wallets, bank transfers, local payment methods for each market and major cryptocurrencies.

### Who handles day-to-day operations?

That is your choice. We can manage hosting, monitoring, risk, trading and support for you, or your team can run them with our tools.

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Source: https://maatgaming.com/enproducts/turnkey-white-label · Maatgaming · 2026-10-27
